By Mara Einstein
Mara Einstein exposes how our purchasing, political, or even courting personal tastes are unwittingly shaped through model photographs and the mythologies embedded in them. Advertising: What every body must understand® helps us strive against the results of manipulative ads and allows the reader to appreciate how advertising industries paintings within the electronic age, rather of their makes use of and abuses of "Big Data.' most significantly, it awakens us to advertising's sophisticated and not-so-subtle impression on our lives--both as contributors and as a world society. What principles and knowledge are being communicated to us--and to what end?
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Additional resources for Advertising: What Everyone Needs to Know®
Advertising: What Everyone Needs to Know® by Mara Einstein